Steve Thornton - fashion & beauty photography + video director
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Fashion and Beauty
Fashion photograph


About the Image

This fashion editorial image was shot in Milan, Italy for "Cowgirl Magazine". This shoot had an "Issue" and was delayed about 4 hours. Steve had had two models on hold until the day before the shoot date, at which point he then confirmed his "A" choice. Unfortunately around 3:30 the morning of the shoot, model "A" sent Steve a text message saying she was experiencing a lower GI "disturbance".

When Steve woke at 5:00 a.m. to prep for the shoot he got the message and knew that his "A" choice was not going to work. So he sent the agent an e-mail asking if his Plan "B" model was able to shoot. He also sent text messages to the rest of the crew saying to wait until more instructions followed.

Around 9:45 a.m. the agent called Steve apologizing profusely. It seems the model told Steve but did not tell her agent, so she was clueless about the problem until she got Steve's e-mail when she arrived into the agency. "Yes", she said "Anastasiya is available!" so Steve asked the agent to send him the model's address so he could pick her up along with the crew.

By the time he had collected all of the players and started Hair & M/U it was noon and he started the shoot with the first look at 2:15 p.m. and finished the project's last look at 8:10 p.m. having shot 9 different looks in 3 different locations 6 miles apart (9.4Km), most of it being in Milan's traffic, in just under 6 hours.

Steve said that he really wanted to shoot something that said "Milan" (Actually Steve says "Milano", but that is just due to him having lived in Italy on and off since 1985). But due to the disastrous loss of time in the morning, coupled with Milan's incessant heavy traffic, not to mention the extreme difficulty in parking in the center of town, needing to leave a crew member in the car to make sure it does not disappear or glass being broken and items stolen, he decided to shoot the train station vs. the main cathedral, called the Duomo.

The train station is amazing in itself with a mix of several different architectural styles that, in typical Italian fashion, all work.

As for the No Parking sign, it says: Tow away zone.

Feel free to share, this is the shortcut link:

See BTS photos below.


For Photographers

The Gear:
Canon camera - 1/200 second, 50 ISO with a
Canon 16 to 35mm zoom lens set to f9 (f8 1/3) using 20mm

The Light:
Lumedyne Next Generation Round Strobe Head, reflector and diffuser, connected to a
Lumedyne 200 Watt Second battery powered pack set at 100 W.S. - See BTS photo below.






We are based in Los Angeles, California, Atlanta, Georgia, both in the USA, & Milan, Italy, and serve the nation and travel worldwide for projects, both video and stills. On average we travel 175 days a year from all over the USA, 48 out of 50 states, to Singapore to Japan, Europe and the Middle East. We are normally in Europe 2 or 3 times a year, mostly Italy and Germany, shooting for clients there.

If you would like to use this image, or any of my images for mock or comp use, please just ask. There is never a charge for this service. Educational use is permitted without charge, unless published, but please ask first. All commercial use is available only with a limited copyright release prior to use from the copyright holder, Steve Thornton. Thanks for looking!

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