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Award winning Professional Fashion Imagery, fashion photography campaign, fashion advertising photographers, fashion advertising photography, fashion branding image, fashion branding photos, fashion photographer advertising, fashion photographer, fashion photo advertisings, new york photographer fashion, fashion photographer nyc, fashion photographers, nyc fashion photographer, fashion website photography, fashion advertising campaign photographer, fashion marketing photographers, fashion photograph library photographer, fashion video shoots, fashion photography advert, fashion advertising photographer, new york photographer fashion, fashion photographer nyc, fashion photographers, nyc fashion photographer, fashion website photography, fashion photographer advert, fashion advertising for photography, fashion photographer advert, fashion advertising for photography, fashion photographer ny, fashion photographers in new york city, fashion photographers in nyc, fashion marketing photographer, fashion advertise photographers, nyc fashion photographers, fashion photography for advertising, fashion photography production, fashion photoshoot production, fashion professional photographer, fashion website images, fashion branding photographer, fashion photographer advert, fashion photographers in atlanta georgia, fashion marketing campaign photography, fashion advertisement photographers, fashion photography advertising, fashion photography campaign, fashion photography advertising, fashion international photographers, fashion photographers in atlanta georgia, fashion marketing campaign photography, fashion advertisement photographers, fashion photography advertising, fashion photography campaign, fashion photography for advertising, fashion photography production, fashion photoshoot production, fashion professional photographer, fashion photographers nyc, fashion photograph library photographers, fashion branding photography, photographer fashion, fashion photo library photographer, fashion branding photographers, fashion magazine photographer, new york photographer fashion, fashion photographer nyc, fashion photographers, nyc fashion photographer, fashion advertising campaign photography, fashion advertisement photographers, fashion editorial photographer, fashion editorial photographers, fashion international photographer, fashion website photography, fashion photographer advert, fashion advertising for photography,fashion branding images, fashion advertising campaign photographers, fashion video shoots, fashion marketing photography, atlanta, ga, new york city, usa, milan, italy

spacer, Steve Thornton

About the image

This fashion image was shot close to Menaggio, Italy on Lake Como. Carmelo, my assistant, is holding a FourSquare soft box with a Lumedyne battery powered strobe pack pumping out the light. By carefully aiming the light and balancing the strobe power with the ambient light, I was able to achieve a balanced light look. This allows me to use strobe lighting without having a harsh light value difference between the background and the model. Yes there is a light value difference, but it does not scream FLASH!

Adjusting the strobe takes time to make it look like natural light. By adjusting the light output from the Lumedyne pack, changing the camera's shutter speed and f-stop along with changing the distance from the softbox to the model, I was able to get what I wanted, a natural balanced look. By doing this, the strobe is being used to add some light to fill in the shadows on the model's left side & add some "pop".

I had the model move from the rock wall on the left to the rail on the right. When the model moved to the rail, I had Carmelo move back and rotate the softbox to have the strobe light mostly hit the model. I had a 40° grid added to the front of the softbox to further control the light "Splatter" or spill that all softboxes have. By adding the grid, I can better control where the light is going.

See below for BTS (Behind The Scenes) photo.

spacer, Steve Thornton

For Photographers

The Gear: Canon camera set to 1/50 of a second shutter speed, 100 ISO and a Canon 85mm lens set to f4.5.

The Light: Lumedyne battery powered strobe using a FourSquare "Travel" softbox with a Lighttools 40° grid on the front and ambient. See below for BTS (Behind The Scenes) photo.

BTS - Behind The Scenes photo

BTS - Behind The Scenes photo

spacer, Steve Thornton

We are based in New York City, Atlanta, Georgia, USA & Milan, Italy, and serve the nation and travel worldwide for projects, both video and stills. On average we travel 175 days a year from all over the USA, to Singapore to Japan, Europe and the Middle East. We are normally in Europe 2 or 3 times a year, mostly Italy and Germany, shooting for clients there.

If you would like to use this image, or any of my images for mock or comp use, please just ask. There is never a charge for this service. Educational use is permitted without charge, unless published, but please ask first. All commercial use is available only with a limited copyright release prior to use from the copyright holder, Steve Thornton. Thanks for looking!

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All images and this entire website is © Steve Thornton

This is who, or what we are, what we can do or have already done: Fashion advertising photographer, fashion advertisement photographers, fashion advertisement photographers, fashion advertising campaign photographer, fashion advertising campaign photographers, fashion advertising campaign photography, fashion advertising for photography, fashion advertising photographers, fashion advertising photography, fashion branding image, fashion branding images, fashion advertise photographers, fashion branding photographer, fashion branding photographers, photographer fashion, fashion branding photos, fashion editorial photographer, fashion editorial photographers, fashion international photographer, fashion international photographers, fashion magazine photographer, fashion marketing campaign photography, fashion marketing photographer, fashion marketing photographers, fashion marketing photographys, fashion photo advertisings, fashion photo library photographer, fashion photograph library photographer, fashion photograph library photographers, fashion photographer advert, fashion photographer advertising, fashion photographers, fashion photography advert, fashion photography advertising, fashion photography campaign, fashion photography for advertising, fashion photography production, fashion photoshoot production, fashion professional photographer, fashion video shoots, fashion website images, fashion website photography, and fashion branding photography.

What would you like for us to do for you?

Steve Thornton & The Team.



Award winning fashion photography campaign, fashion photography for advertising, fashion photography production, fashion photoshoot production, fashion professional photographer, fashion video shoots, fashion marketing photography, fashion photo advertisings, fashion photographer ny, fashion photographers in new york city, fashion photographers in nyc, fashion marketing photographer, fashion advertise photographers, nyc fashion photographers, fashion photo library photographer, fashion branding photographers, fashion magazine photographer, fashion branding images, fashion advertising campaign photographers, fashion advertising campaign photography, fashion advertisement photographers, fashion editorial photographer, fashion editorial photographers, fashion international photographer, new york photographer fashion, fashion photographer nyc, fashion photographers, nyc fashion photographer, fashion website photography, fashion photographer advert, fashion advertising for photography, fashion website images, fashion branding photographer, fashion photographer advert, fashion photography advertising, fashion international photographers, fashion branding photography, photographer fashion, fashion photographers in atlanta georgia, fashion marketing campaign photography, fashion advertisement photographers, fashion photography advertising, fashion photography campaign, fashion photography for advertising, fashion photography production, fashion photoshoot production, fashion professional photographer, fashion photographers nyc, fashion photograph library photographers, fashion advertising campaign photographer, fashion marketing photographers, fashion photograph library photographer, fashion video shoots, fashion photography advert, fashion advertising photographer, fashion advertising photographers, fashion advertising photography, fashion branding image, fashion branding photos, fashion photographer advertising, fashion photographer, new york city, atlanta, ga, new york city, usa, milan, italy

Contact Us!Home Page!

Link to my Instagram page    Link to my LinkedIn page



All images and this entire website is © Steve Thornton