Award Winning Fashion, Beauty & Portrait Advertising Photography + Video Director, short films, Atlanta, GA, Milano, Italia
Lifestyle Imagery photographer based in Atlanta, GA area, photographer in atlanta, photographer in los angeles, Fashion, Beauty & Portrait photographerEditorial workVideo and Motion Home PageProblem solvingAbout the award winning photographerFrequently asked questionsPhotographic WorkshopsPersonal WorkContact us about advertising lifestyle photography

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Award Winning, photographer in atlanta, Fashion Photography, Beauty Photography & Portrait Photography, problem solving photographer, problem solving director, Advertising Photography & Video Director, Atlanta, GA, Milano, Italia




Award Winning Advertising Fashion Imagery, photographer in atlanta, Atlanta, GA Commercial Fashion Photographer, and Commercial Fashion Director, Atlanta, Georgia, South, South East, Alabama, North Carolina, South Carolina, Florida, Tennessee
Award Winning Advertising Beauty photography and Beauty Video Director, photographer in atlanta, Atlanta, Georgia, South, South East, Alabama, North Carolina, South Carolina, Florida, Tennessee

 

Award Winning Advertising Beauty photography and Beauty Video Director, photographer in atlanta, Atlanta, Georgia, South, South East, Alabama, North Carolina, South Carolina, Florida, TennesseeAward Winning Advertising Portrait photography, photographer in atlanta, Atlanta, GA Commercial Photographer, and Commercial Director

 

Award Winning Advertising Fashion and Beauty Video Director, Atlanta, Georgia, South, South East, Alabama, North Carolina, South Carolina, Florida, Tennessee

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Spacer - problem solving photographer, problem solving director,

As both the photographer and director, I find great joy in capturing these types of images. It's a truly wonderful experience to delve into fashion photography and have the opportunity to search for the perfect model, assemble a talented styling team, and have my lead assistant oversee the assisting crew. Together, we create captivating fashion images. While some may perceive my photographs as art, it's important to acknowledge that when photography and advertising intersect, it becomes a commercial endeavor. Nonetheless, the best fashion photographers understand that well-executed imagery is undoubtedly art. As an advertising photographer, I derive immense satisfaction from assisting clients in generating profits, raising brand awareness, or both. Crafting high-fashion photography is immensely enjoyable and fulfilling.

Similarly, shooting advertising photography for beauty products is a delightful experience. It's truly gratifying to enhance the beauty of an already attractive individual. Once again, it is the collaborative effort of the styling crew and my assisting team that truly allows me to shine. This holds true for any exceptional fashion or beauty photographer. Having a crew you can trust enables you to focus solely on the creative process, as advertising beauty photography demands meticulous attention to detail. As a commercial photographer, you must oversee all the moving parts: the model, makeup, hair, and wardrobe styling (although wardrobe may not be necessary for nude beauty photography) all hold equal importance. The photography itself is significant, with some claiming it to be the most crucial element, but I respectfully disagree. I believe all the elements, everything the styling team accomplishes along with the photographer's choices of location, time of day, lighting, lens selection, and camera settings - are equally vital.

Shooting portraits allows me to experiment with lighting techniques or make the most of the available light, enabling me to take some creative risks. Most advertising photographers seldom take risks while on the job, unless they have captured "the" image and request permission from the client to conduct additional "test" shots.

Fashion, Beauty & Portraits

For Photographers/Directors

The Challenges, other than the light which is always central:

In fashion photography, the first step is acquiring an excellent wardrobe, followed by selecting a remarkable model. The styling team, consisting of makeup artists, hair stylists, and wardrobe stylists, plays a vital role in the process. If we are shooting for a client, versus shooting editorial, we will work to show the wardrobe at its best.

In beauty photography, once again, the key is to find an exceptional model and assemble a talented styling crew. Beauty photography highlights the expertise of the makeup artist, as the focus is on capturing close-up shots of the model's face.

When shooting portraits, the primary objective is to discover a captivating face and determine the most effective approach for capturing its essence.

Fashion, Beauty & Portraits

We are based in Los Angeles, California, Atlanta, Georgia, both in the USA, & Milan, Italy, and serve the nation and travel worldwide for projects, both video and stills. On average we travel 175 days a year from all over the USA, to Singapore to Japan, Europe and the Middle East. We are normally in Europe 2 or 3 times a year, mostly Italy and Germany, shooting for clients there.

If you would like to use this image, or any of my images for mock or comp use, please just ask. There is never a charge for this service. Educational use is permitted without charge, unless published, but please ask first. All commercial use is available only with a limited copyright release prior to use from the copyright holder, Steve Thornton. Thanks for looking!

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All images and this entire website is © Steve Thornton